With £ 60 million in eSports revenue in the UK, Queen Elizabeth Olympic Park is planinga World eSports Cluster; check details.
In this third week of March, it was announced that there is a great interest in planning a World eSports cluster in the Queen Elizabeth Olympic Park to accelerate the development of the sector. The interest came from the Here East technology and innovation campus. The project was published with support from the London Legacy Development Corporation (LLDC) in conjunction with Delancey's Here East. The plan in question is to create a large world-class eSports organization, which aims to boost and generate jobs through eSports. The study projects that the eSports industry could generate $ 180 billion in revenue for East London.
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The interest in Here East and LLDC, came about through countless engagements that identified that the Olympic Park could be the home of eSports in England. The Park's characteristics are the central point to generate an eSports installation and to strengthen relations with other institutions interested in the sector. According to the report of both entities, Here East and LLDC are firmly believing that there is a great possibility of consolidating the site as the main stage of eSports within the United Kingdom.
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In this way, the entities are already designing a team that will be led by Here East itself with the support of LLDC to establish marketing and communications campaigns. In this way, both entities want to encompass new partnerships and generate new talents for the electronic sports market.
It is worth mentioning that the Queen Elizabeth Olympic Park is already a crucial point for eSports in the United Kingdom. The Park today hosts several electronic sports competitions within the Copper Box Arena, Staffordshire University London. The organization in question was one of the first to offer degrees targeted to eSports in the UK. In addition, there are companies that are already on the scene within the Queen Elizabeth Olympic Park, with games such as Bidstack, Sports Interactive and BT Sports.
The mixture of eSports with world technology, makes the Park a great point of reference for creativity, culture and curricular graduation. In addition, the space also offers several support groups for electronic sports. Since eSports generated a revenue of £ 60 million in the UK in 2019 alone. With all this, Here East CEO Gavin Poole reported that: "Queen Elizabeth Olympic Park already hosts some of the most high profile esports competitions, teams and businesses in the UK and Here East has become the fastest growing community of esports innovation in the country."
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